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A few weeks ago, the New York Times released an article entitled Vaccines Need Effective Messengers. Here’s journalist Shira Ovide:

“Getting the science right is only one element of having coronavirus vaccines be successful. People must also trust them, and that requires an effective communications mobilization.”

The word to focus…

Image by the author. #15 (drawing) is shown above. Drawing helps the brain make connections it otherwise wouldn’t.

The brain is designed to answer questions.

For most of the year, the question I asked was: “How could it get any worse??” I found answers to that. Then, I asked “what made this year good?” I also found answers to that.

My guess is that you could make a…

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Lately, I’ve been listening to the High School Musical soundtrack a lot. Some bro on Instagram said it would make me live longer.

You’re thinking “oh yeah. That song ‘We’re All In This Together,’ right?” No. The deep tracks.

Scream.

Can I Have this Dance.

Humuhumunukunukuapua’a.

I listened to HSM…

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It’s odd work, making stuff for a living.

Yancey Strickler, one of my favorite writers and thinkers, put it best:

“Broadly, I am on the right path. I am doing intellectual work. I spend much of my time thinking and dreaming.

Day to day, I’m all over the place.”

That’s…

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I’m on a quest to discover why some people get famous and others get forgotten.

Often, this work results in a furrowed brow that will probably become a deep wrinkle. …

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When you watch an actor on screen, you see at least 3 people.

  1. The character being played
  2. The public persona they wear “off-screen”
  3. The person they really are

That’s the sort of bizarre reality worth keeping in mind while watching something like the Academy Awards. Most of these people aren’t…

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Several years ago, I helped my father-in-law move a couch. (This is something you should never do unless you are serious about staying with his child forever. The twists and turns of marriage don’t compare with the terror of moving furniture.) The chair was a black, wobbly leather thing. We…

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6 years ago, I agreed to take a phone call from a stranger.

I had no idea what to expect.

An interview? A business pitch? An article idea?

Was this guy normal?

I paced around my queen-sized mattress, trodding across the hopefully-clean hotel carpet. Big drifts of snow were plopped…

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Generally speaking, the message we are told in order to find success is not “make your work as frictionless as possible.”

It’s “hustle your face off.”

This story dominates our culture. It seeps into every nook and cranny, every blurb, every billboard. …

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After refusing to touch the platform for 12 months, I’ve spent 10 days in a row on LinkedIn.

It started as a challenge from my friend Tim Denning. We’re building a LinkedIn course together. I’m the on-screen student, asking questions, taking notes. He’s the expert.

During lesson 5, I saw…

Todd Brison

Write your book with me and Tim Denning https://badasseryacademy.teachable.com/p/amazon-books

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